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Infographic: Multifamily Social Media Marketing

If you read this blog with any regularity, you know how passionate I am about the marketing aspect of this business. You need it as part of your strategy in order to reach prospective tenants and to keep current tenants loyal, at the very least. One very effective method of doing so is leveraging social media. Yet, we find from recent surveys that many businesses don’t know how to use platforms like Twitter and Pinterest correctly, and maybe aren’t even to the point where they’re using them at all.

The professionals over at JSH&A, a leading marketing communications agency, put together the following infographic to help. Whether you’re making these considerations, just getting started, or already fully dedicated to a social media strategy, this illustration will guide you through the ins and outs of what will serve you well in 2015.

social-marketing-trends-2015

Source: JSH&A

Looking for some assistance in building a killer social media strategy for 2015? How about a full fledged marketing or business plan? We do that and would appreciate the opportunity to help. Contact us today at 817-284-1411 or send us an email to info@classamanagement.com.

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Infographic: Stages of Marketing

Just when you thought marketing your property couldn’t get any more complicated, the pros over at On-site.com reveals secrets from the Multifamily Social Media Summit. And, in case you were unaware, a renter doesn’t open up the phone book and point blindly to the property he or she will next call home. There is, in fact, a very detailed process every renter goes through, meaning multiple opportunities for a property to enter into the list of prospects and come to dominate the choices.

While it may feel overwhelming, this is actually a great chance to see inside the minds of prospective renters and tap that knowledge in developing a content strategy that will enable you to reach them effectively. Onsite.com put together the following infographic detailing out the stages of marketing involved in this process so you can do just that.

property-management-buyer-content

Can we help you make sense of it all? The professionals at Class A Management understand these stages and the methods most effective for targeting prospects during them. Contact us to learn how we can help. Call 817.284.1411 or send us an email to info@classamgmt.com.